Monday, July 18, 2005

Operation: E.M.M.Y.

Cartoon Network New Media has recieved its first-ever Emmy nomination, in the category of (ahem) Outstanding Achievement in Advanced Media Technology for the Non-Synchronous Enhancement of Original Television Content. That category is so cool, I'm going to put it on a T-Shirt!

The nominee was none other than Operation: B.E.S.T. -- a Kids Next Door promotion that took up way too much of my spare time for a good part of 2004. It was a very ambitious project and I'm glad it has received some recognition. Though I helped craft the game's story and wrote all the dialogue, none of it would have been possible without the support of Tom Warburton and the folks on the show. Not to mention the on-air elements, which were updated daily (DAILY) during the stunt itself with scores from the kids playing the game. An insane project!

You can try the game and create your own operative here.

Hooray for Non-Synchronous Enhancement!

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