Monday, April 27, 2009

Something About History and Being Doomed to Repeat It

Here we go...Real Networks and the Hollywood studios go to court today over RealDVD. Check out the NPR report here. I totally understand the content holders' desire to protect their stuff, but seriously? Were these guys asleep the last ten years? You can't stop the bum rush. Gee, maybe if the studios figured out how to make a digital storefront for movies, and maximized their distribution deals with partners like Netflix, they won't end up like the record companies. Instead, that's EXACTLY where they are headed.

Sigh...

Monday, April 20, 2009

Kids Research

Here is an interesting NY Times article about Disney's marketing and research efforts surrounding Disney XD. Some people get prickly about the "Big Brother" aspect of media corporations doing this kind of research, but I don't see why it's weird for a company to want to gather information about its audience or consumer. I suppose there is an additional "creepy factor" when your consumers are kids. But what really gets my goat is that the "expert" that is profiled in this piece does not have any kids of her own. I find that hard to swallow. But whatevs!

Thursday, April 02, 2009